GARDENIA CURRENT BUSINESS PLAN

 LOCATION

    Gardenia Malaysia head office are located at Jalan Pelabur, Shah Alam, Selangor and the company can be seen along Federal Highway. The company's warehouse located at Kota Kemuning Shah Alam. As Gardenia businesses are on daily basis, their warehouse is nearby to the baking company. In the other hand, Gardenia have small warehouse across Malaysia. It is easier for the truck  drivers to sent the breads to nearby places or shops by having small warehouses. 

SOURCING

    Gardenia uses the traditional American Sponge and Dough bread-making method to bake you that soft-texture loaf with a tender crust and distinct taste. Gardena uses exact amount of ingredients to ensure the softness and goodness in their breads. They use flour which they bought from Malayan Flour Mills. To ensure quality to its finest, Gardenia Company buys milks related products from Australia and New Zealand rather than China. A lot of other raw materials being used such as yeast, wheat, honey, protein, sugar, vegetable fat, dough conditioners, salt, calcium salt, raisin juice, vinegar and zine. Vitamins are also included in the breads of Gardenia such as Vitamin A, Vitamin E, and Vitamin C. 

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